Marketing Technology Specialist
Marketing Technology SpecialistID2023-1891Position NumberDJOB# of Openings1CategoryThe Office of Marketing & CommunicationsTypeFull-TimeFLSA StatusExemptMonths per year12Benefit EligibleBenefit EligibleJob SummaryChampion the marketing technologies used by the university to ensure they are being used to their maximum capacity to aid in accomplishing overall marketing and university goals through proactive management/administration, training/support, and continual improvement.
ResponsibilitiesManage the university's collection of marketing technologies including the web content management system, forms application, email marketing system, and web analytics tools.
Provide training and support to both marketing colleagues and university partners in the use, best practice, and continual improvement of our collection of marketing technologies.
Serve as project manager for projects related to marketing technologies, ensuring that projects meet defined goals and within available timeframes and serving as a connection between Marketing and Information Technology Services.
Manage the queue of incoming web and technology requests, resolving or assigning to the appropriate colleague(s).
Manage a team of student workers.
Other duties as assigned.
Required SkillsExperience with marketing technologies, including web analytics (Google Analytics, Hotjar etc.
), marketing automation, media (Doubleclick, Google Adwords, etc.
), CRM (Salesforce), CMS (Cascade), data dashboards (Domo), email marketing (Marketing Cloud), project management tools (Jira).
Experience with implementing workflows and publishing processes for content on the web.
Ability to manage projects.
Ability to develop and administer training programs.
Ability to collaborate well across functions and divisions.
Experience delivering support to people through email or over the phone.
Strong verbal and written communication skills.
Demonstrated problem-solving and troubleshooting skills.
Ability to prioritize tasks and work independently.
Required Experience3
years of experience working with marketing technologies, teaching/training, and support.
Required EducationBachelor's degree required.
Additional InformationPossible evening and weekend support.
Bethel seeks to recruit, retain, develop, and support a diverse workforce who contributes to our educational and Christ-centered mission.
Bethel encourages candidates to apply who can assist the University to develop a faculty that reflects the diversity of people in God's kingdom through a variety of ethnicities, cultures, and lived experiences.
Learn more about our commitment to diversity in hiring.
Bethel University is a leader in Christ-centered higher education with approximately 6,300 students from 48 states and 32 countries enrolled in undergraduate, graduate, seminary, and adult education programs.
Based in St.
Paul, Minnesota, Bethel offers bachelor's and advanced degrees in nearly 100 fields.
Educationally excellent classroom-based and online programs equip graduates to make exceptional contributions in life-long service to God and the world.
Bethel employs qualified individuals regardless of race, color, national origin, sex, disability, age, marital status, genetic information, veteran status, familial status, and status with regard to public assistance.
Individuals must be able to perform the essential functions of the position with or without reasonable accommodations.
Recommended Skills Administration Communication Content Management Dashboard Direct Marketing Domo Estimated Salary: $20 to $28 per hour based on qualifications.
ResponsibilitiesManage the university's collection of marketing technologies including the web content management system, forms application, email marketing system, and web analytics tools.
Provide training and support to both marketing colleagues and university partners in the use, best practice, and continual improvement of our collection of marketing technologies.
Serve as project manager for projects related to marketing technologies, ensuring that projects meet defined goals and within available timeframes and serving as a connection between Marketing and Information Technology Services.
Manage the queue of incoming web and technology requests, resolving or assigning to the appropriate colleague(s).
Manage a team of student workers.
Other duties as assigned.
Required SkillsExperience with marketing technologies, including web analytics (Google Analytics, Hotjar etc.
), marketing automation, media (Doubleclick, Google Adwords, etc.
), CRM (Salesforce), CMS (Cascade), data dashboards (Domo), email marketing (Marketing Cloud), project management tools (Jira).
Experience with implementing workflows and publishing processes for content on the web.
Ability to manage projects.
Ability to develop and administer training programs.
Ability to collaborate well across functions and divisions.
Experience delivering support to people through email or over the phone.
Strong verbal and written communication skills.
Demonstrated problem-solving and troubleshooting skills.
Ability to prioritize tasks and work independently.
Required Experience3
years of experience working with marketing technologies, teaching/training, and support.
Required EducationBachelor's degree required.
Additional InformationPossible evening and weekend support.
Bethel seeks to recruit, retain, develop, and support a diverse workforce who contributes to our educational and Christ-centered mission.
Bethel encourages candidates to apply who can assist the University to develop a faculty that reflects the diversity of people in God's kingdom through a variety of ethnicities, cultures, and lived experiences.
Learn more about our commitment to diversity in hiring.
Bethel University is a leader in Christ-centered higher education with approximately 6,300 students from 48 states and 32 countries enrolled in undergraduate, graduate, seminary, and adult education programs.
Based in St.
Paul, Minnesota, Bethel offers bachelor's and advanced degrees in nearly 100 fields.
Educationally excellent classroom-based and online programs equip graduates to make exceptional contributions in life-long service to God and the world.
Bethel employs qualified individuals regardless of race, color, national origin, sex, disability, age, marital status, genetic information, veteran status, familial status, and status with regard to public assistance.
Individuals must be able to perform the essential functions of the position with or without reasonable accommodations.
Recommended Skills Administration Communication Content Management Dashboard Direct Marketing Domo Estimated Salary: $20 to $28 per hour based on qualifications.
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